DISCOVER LOVE ITALYDON'T JUST VISIT ITALY
LEARN TO SELL IT LIKE AN INSIDER
A Professional Immersion Program curated by Monica Balli for Wedding Planners, Travel Advisors and Celebration Professionals ready to experience Italy from the inside, and transform that knowledge into new opportunities for their business.
Optional Pre-Program: November 2–4
Optional Post-Program: November 11–13
WHAT IF YOU COULD SELL THE ITALY MOST PROFESSIONALS NEVER DISCOVER?
THIS ISN’T ANOTHER TRIP TO ITALY:
It’s professional access to Italy.
Beautiful hotels are easy to find.
Extraordinary venues are all over Instagram.
But knowing Italy and knowing how to sell Italy from the inside are two very different things.
LOVE ITALY takes you beyond the obvious to experience the people, places, culture, hospitality and professional relationships behind the destination.
Alongside Italian expert and LOVE ITALY Curator Monica Balli, you’ll discover Italy through the perspective of a true local Insider.
MORE THAN AN EXPERIENCE.
KNOWLEDGE YOU CAN TURN INTO BUSINESS.
Luxury Stays & Seamless Travel
- 5-star hotels. Stay at Tuscany’s most refined resorts and southern Italy’s hidden gems.
- All transfers & domestic flights included for a smooth, worry-free journey.
Education & Networking
- Business education & supplier meetings with Italy’s top venues and planners.
- Destination workshops & masterclasses on selling Italy, storytelling, and branding.
- Exclusive networking events to elevate your visibility and connect globally.
Italian Taste & Culture
- Gourmet dining & culinary masterclasses led by local chefs.
- Immersive cultural experiences, from private villas and vineyards to marble caves and ancient abbeys.
A full-sensory journey through Italy’s art, taste, and soul.